Inez & Vinoodh (NL, 1963 and 1961) are partners and collaborators who operate in both the art world and the fashion world simultaneously, deciding on the ideal venue for their works to appear based on its content. Inez van Lamsweerde and Vinoodh Matadin both explore the boundaries of each genre in their work. In the early 1990s, they were among the first practitioners to show the possibilities of digital-imaging technology as a creative and meaningful medium and developed a signature style of visual seduction paired with provocative narratives.
They have created ground-breaking editorials for such publications as American, French, Japanese and Italian Vogue, V Magazine, Visionaire, The New York Times Magazine, The Gentlewoman, and W Magazine, as well as campaigns for Balenciaga, Balmain, Calvin Klein, Chanel, Dior, Gucci, Isabel Marant, Louis Vuitton, Miu Miu, Valentino and Yohji Yamamoto.
Their work has been exhibited in galleries and museums internationally including the Stedelijk Museum and Van Gogh Museum in Amsterdam, the Hayward Gallery in London, the Deichtor hallen in Hamburg and the Whitney Museum of Contemporary Art in New York. A retrospective show titled PRETTY MUCH EVERYTHING 1985-2010 began its international tour at FOAM, Amsterdam in the summer of 2010 and has since travelled to the Pavillion Bienal in Sao Paulo, the Dallas Contemporary in Dallas and Fotografiska in Stockholm.